At Woolworths Group we work with our teams, customers and a range of partners in order to create positive change in our communities. Our community programs are diverse but mainly focus on, healthy eating,food rescue for nourishing those in need, children’s health and wellbeing, and supporting farmers and regional Australia. Our national community partners include; The Salvation Army, OzHarvest, Foodbank, FareShare, Rural Aid, RSL, Share the Dignity and WIRES.

Here are just a few of the ways in which Woolworths Group is working with teams, customers and a range of partners to create a better tomorrow:

  • In 2022, Woolworths, BIG W and Countdown donated a combined total of $41.4 million to our communities.
  • We recently increased support for our Food Relief partners by $11 million to help them ease food insecurity worries in the community due to COVID-19. This assists elderly, vulnerable, isolated and immobile members of the community. 
  • Woolworths Group, team and customers have now contributed over $10 million to our S.T.A.N.D. Program (Support Thought Australian Natural Disasters). With the most recent activation being launched in response to the QLD and NSW Floods of March 2022 with ongoing support in response, recovery and rebuild for communities in these affected areas.
  • In response to the Black Summer Fires of 2019/20 we also launched a new partnership with WIRES to support the rescue, care and feeding of sick, injured and orphaned native Australian wildlife. The Woolworths WIRES Food For Wildlife Program now sees Woolworths as the largest provider of food for wildlife.
  • Woolworths Group is proud to partner with Australian Red Cross and authorised to fundraise on their behalf. 100% of funds raised in our stores from February 22 to 28 2023 will be donated to the New Zealand Disaster Fund to respond to the communities affected by natural disasters now and in the future. 

We have state community partnerships through Woolworths Supermarkets with Telethon, Variety - the Children’s Charity, Children’s Hospital Foundation, Good Friday Appeal and St.Giles.

The introduction of our Bag For Good, has seen all profits from this item being donated to Landcare for the Woolworths Junior Landcare Grants Program enabling several million dollars in grants to schools and community groups for sustainability projects.

To further encourage a healthy lifestyle for Australian children and our communities, we have national sporting sponsorships with Cricket Australia, for the Woolworths Cricket Blast - Junior Blasters Program; Netball Australia, and Surfing Australia.

Our Fresh Food Kids program which has seen over 100 million pieces of fruit given away and our evolving Discovery Tour program has seen thousands of school children visiting our stores to learn about fruits, vegetables and healthy eating.


Countdown/Woolworths New Zealand

In Aotearoa New Zealand, our Countdown business partners with a number of key organisations and charities to support and deliver positive outcomes for its local communities and people. 

Using its community platform, Food For Good, Countdown sets out to support Aotearoa’s most vulnerable New Zealanders and protect the environment for the future. Its key partners include The Salvation Army, The Red Cross, KidsCan and the food rescue organisations it works with throughout New Zealand. 

Here are a few of the ways the Countdown team and its customers are working together to help make Kiwis lives a little better everyday: 

  • Countdown is a key supporter of food rescue in Aotearoa New Zealand, We've partnered with food rescue organisations across the country since 2011, donating 100% of our unsold, edible food. Together, we've saved more than 5000 tonnes of food going to landfill every year. 
  • The Salvation Army is Countdown’s largest charity partner, working together across New Zealand through food rescue and The Foodbank Project. Countdown also supports The Salvation Army to provide food parcels to those in need. As well as food donations, Countdown also helps The Salvation Army raise money through public appeals with funds raised going towards food parcels and other support services for vulnerable Kiwis, especially during winter and Christmas.
  • Each year, schools and Early Childhood Education Centres throughout Aotearoa New Zealand apply to Countdown's Growing for Good fund to help them undertake sustainability projects - many of which focus on growing edible gardens and orchards that can be used by the whole community. 
  • Countdown has partnered with KidsCan for a number of years, including supporting their Christmas Cracker Appeal and helping them to provide food for more than 40,000 children around New Zealand every day who would otherwise go hungry.
  • Countdown established its Free Fruit for Kids programme in 2015. Since then, the programme has provided more than 10 million pieces of fruit, giving children a healthy and free snack to eat while shopping with their parents.

For our progress against this goal, see our 2022 Sustainability Report. For more information on our metrics, see our 2022 Sustainability Report Appendix.